2RUN4HELP: Social Media and Charity-Run Coverage
Digital promo pack and full event-day coverage for a charity running event.
2RUN4HELP brings runners together for a cause. We owned the full promotional pack, built entirely for digital channels: a graphics set for social and the Facebook event, video and photo content for the lead-up campaign, and a complete photo and video reportage from the event day itself.
Delivered by Rafał Ceglarek — Founder & Lead
What we delivered
Digital promotion pack
Social-media graphics, Facebook event setup and templates the volunteer team could publish through the lead-up window without breaking the event's visual line.
Pre-event video & photo content
Video and photo content built for the lead-up campaign: formats sized for Facebook, Instagram and short-form social, carrying the emotional pitch of the event into the feed.
Event-day coverage
Full photo and video reportage from the event day itself (runners, atmosphere, finish line), delivered as a tagged library for post-event social, partner reports and next-edition collateral.
Photo and video production partner: shot the pre-event content set and the event-day reportage.
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